We had so much fun working on this project for Icelandair in collaboration with Hvíta Húsið. Icelandair is a leader in the aviation industry in Iceland, and Hvíta Húsið is known for its creative and effective advertising campaigns.
SmartBanner Objective
The goal of this project is to create a sense of urgency for viewers to book flights before the offer ends. Icelandair offers specific flight deals each month, and the SmartBanner is designed to count down to the end of these offers.
Features and Benefits
The SmartBanner features a countdown timer that displays the time remaining until the end of the offer. This creates a sense of urgency, encouraging viewers to act quickly. The SmartBanner is available in multiple sizes and formats, making it suitable for both web media and digital out-of-home billboards and screens.
The SmartBanner automatically updates to reflect the current offers and countdowns, saving time and ensuring accuracy. By utilizing automation in advertising, the impact of the ads is increased, ensuring that viewers always receive accurate information.
Benefits of SmartBanners
Púls SmartBanners offer versatility and flexibility to meet various advertising needs. They seamlessly integrate with our advanced ad-server platform, making ad management and performance tracking more efficient. With automated updates and real-time information, the impact of the ads is enhanced, leading to better results.
